This summer the West Midlands comes alive with music, sport, food, and unforgettable experiences. Whether you're a gig-goer, a foodie, a sports fanatic, or simply up for a good time, there’s something incredible waiting for you in Birmingham, Coventry and beyond.
Why not turn your visit into a full-blown Midlands escape? Extend your stay and dive deeper into a region bursting with character and culture. Follow the riffs and rhythms through Birmingham’s legendary music landmarks, or trace history in the shadows of Coventry’s iconic cathedral ruins. Discover hidden gems in the Jewellery Quarter, sip craft cocktails by the canals, or lose an afternoon exploring indie galleries and artsy neighbourhoods. Whether you're chasing heritage, adventure or a great curry, this is where the Midlands magic really kicks in.
Because here, moments turn into movements. Music that changed the world, flavours that define a city, legends that were born on our stages and streets – it starts here. Summer starts here. And the best memories are yet to come.