Merlin Entertainments

Merlin Entertainments operate some of Birmingham and the West Midlands' biggest and best-loved attractions, including National SEA LIFE Centre Birmingham, LEGOLAND Discovery Centre, Warwick Castle & Knight's Village and Alton Towers Resort. With a Merlin Annual Pass, you can enjoy an incredible year at all these top attractions.

Merlin Annual Pass

Enjoy an incredible year at 32 of the UK’s Top Attractions including The National SEA LIFE Centre and LEGOLAND Discovery Centre Birmingham. Explore the underwater world and visit the region’s ultimate indoor playground for a great family day out!

Birmingham Blog - Things to Do

Have a Ball: Top Spots to Watch the Euros 2024 in Birmingham

  • 6 minute read

Football fever has officially kicked off in Birmingham, and there’s no better place to catch all the Euros 2024 action than right here in the heart of our bustling city! Whether you're a die-hard fan looking to score the best viewing spot or just eager to soak up the electric atmosphere, Birmingham…

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100 Days of Creativity: City Curator Highlights, Week 5

  • 4 minute read

I hope you’ve all had a chance to go and visit our flagship outdoor exhibition, Birmingham Creates: The Open. With thanks to the fantastic artists that submitted their work it really is bringing such colour and life to both Snow Hill Square and Victoria Square. Free to visit, and a must as the…

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3 Things to do in Birmingham and the West Midlands from 10-16 June

  • 2 minute read

Get ready to spice up your week in Birmingham and the West Midlands with a whole host of spectacular events! Whether you’re a green-thumbed gardener, a foodie fanatic, or a tennis ace, there’s so much going on in Birmingham and the West Midlands from 10-16 June. Here are some of our top picks! BBC…

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100 Days of Creativity: City Curator Highlights, Week 4

  • 3 minute read

Week three of 100 Days of Creativity was particularly exciting for me, and in week four you’ll get to see why… Over the last few months I’ve been supporting the development of Birmingham Creates: The Open, the city’s inaugural open art competition, and the results of the competition have now been…

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