It has been announced that the Halal Food Festival will be coming to the NEC. This family friendly, ground-breaking event is set to take place this May, bringing a fun filled tasty experience to Birmingham.
The event is the brainchild of a team of young British Muslims with a vision to create an experience that celebrates their culture, whilst also producing an opportunity for entrepreneurs within the Halal/Muslim industry to come face to face with their target market. It is also a great opportunity for other cultures to come and get involved.
Bilal Khan, CEO of The Halal Family Group says, “we are really excited to be bringing this event to the Midlands. The aim is to bring Halal cuisines from across the globe together for a weekend of live entertainment and special guest appearances We are looking to showcase Halal cuisines from all across the globe, including Asia, Africa, the Middle East and from Turkey and the Western region too. Expect street food vendors, special guest chefs, influencers, your favourite Halal brands, live cooking demonstrations and entertainment for all ages.”
The Halal Food Festival has previously been launched in Leicester and Manchester. With an audience reach of 20,000+ people in 2022, an expected turnout of 35,000 is set to be met at this year's Birmingham event. The success of these exhibitions has highlighted the popular demand for Halal food and festivals that showcase Islamic culture, with events such as these not having always been accessible in the past.
Bilal adds, “This is a huge scale event that will give the Muslim community a chance to bring their friends and family and share their lifestyles and heritage through delicious food and entertainment.”
Traders confirmed include, Iso Sushi Wok & Grill, Malaysian Street Food, The Cocktail Lab, Filthy Wings and Cleopatra's Kitchen.
There will be exciting cooking demonstrations by talented, live chefs such as ‘Homemade Savouries by Sara’, Fruit Carving with ‘Nasima Khatun’ and more.
With the growth of the Halal market having grown substantially, The Halal Food Festival has welcomed a new experience to the event, the ‘Muslim Lifestyle Experience’. ‘Fashion Avenue’, hosted by iStyle Events will be showcased in the indoor arena, including stalls dedicated to modest wear, jewellery, beauty and more.
There will also be an Artisan Market, including Arts and Crafts and fashion, allowing aspiring businesses to showcase their talents.
The event is an opportunity to represent British Muslims, as well as a great occasion to invite and unify the different cultures of Birmingham and the Midlands together through the shared pleasure of food.
The event is being held at NEC Birmingham on the weekend of the 27th and 28th May 2023.
Doors open at 11am. To book tickets click here.