The Mailbox gets set to welcome The Wedding Club
The Mailbox – Birmingham’s premier lifestyle and shopping destination – will soon be adding The Wedding Club to its collection of luxury stores.
Opening at the Mailbox later this year, The Wedding Club is one of the UK’s leading bridal retailers housing some of the most exclusive British and international designers for fashion conscious and stylish brides.
It was established in 2011 by Birmingham-born directors Clare Thompson and Emma Clarke, who now run stores across Birmingham, London Knightsbridge and South Kensington.
As well as being the only UK stockist of the Berta Bridal collection, The Wedding Club at the Mailbox will be home to Suzanne Neville, Atelier Pronovias, Rue de Seine, Temperley London, Jenny Packham and Ghost, among others.
The Wedding Club will be moving from its current location on Edgbaston’s Highfield Road to the luxurious surroundings of the Mailbox.
Commenting on the move, Clare Thompson, director at The Wedding Club, said:
We wanted to find a location in Birmingham that was in-keeping with our brand, and with its high end stores and fabulous bars and restaurants, the Mailbox was the perfect fit.
We’re very excited to be joining the likes of Harvey Nichols, Armani Collezioni and Gieves & Hawkes and can’t wait to open later this year.
The décor of the new Mailbox store will be a step away from The Wedding Club’s current style, boasting a sleek and luxurious finish with navy, gold and white accents.
David Pardoe, head of marketing, retail and tenant engagement, adds:
An increasing number of luxury brands are choosing the Mailbox as a destination to open their flagship stores.
The arrival of The Wedding Club is further testament to our reputation as Birmingham’s premier shopping and lifestyle destination and alongside bespoke suiting, fashion, accessories and hair and beauty, the bridal shop will be an exciting addition to the Mailbox’s already impressive portfolio of wedding related brands.
In addition to The Wedding Club, the Mailbox will soon be welcoming twice Michelin-starred chef, Atul Kochhar as he opens his new restaurant concept, NRI by Atul Kochhar.
Located in a high profile position at the front of the Mailbox, NRI by Atul Kochhar will span over 5,000 sq ft and will showcase high-quality but affordable spiced dishes that draw inspiration from everywhere Atul has ventured, from Malaysia and Japan to South Africa and beyond.
The Mailbox is also home to Harvey Nichols’ 45,000 sq ft flagship store; fashion retailers including Paul Smith, BOSS, Tommy Hilfiger, Calvin Klein Underwear, Armani Collezioni, Daniel Footwear, L.K. Bennett and Gieves & Hawkes; Ribble Cycle’s first ever flagship showroom, in addition to Everyman Cinema, Castle Fine Art, Kitchen Gallery, Malmaison, AC Hotels and the Mailbox’s popular canalside bars and restaurants.
The Mailbox is set to launch its leading edge, smart technology solution and customer app this summer, bringing a range of new and exciting services to deliver a whole new level of engagement. The new Mailbox app will allow customers to pre-book and pre-order food, access personalised promotions and experiences, book tickets for events and get the latest exclusive content.
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