Region's attractions entice visitors with seasonal offers

Visit Birmingham has teamed up with rail operator London Midland to offer visitors to the heart of England fantastic discounts to a selection of world-class attractions for the season ahead.

The city’s leisure tourism programme, which promotes the Black Country, Birmingham and Solihull, is urging visitors to make the most of the season ahead and experience the region’s sizzling line up of events, exhibitions and festivals. In a bid to entice more visitors to the region Visit Birmingham and London Midland are offering great value 2-4-1 days out for visitors travelling by train.


To celebrate a golden year of sport and culture there is also a range of discounts across the region as part of VisitEngland’s 20.12% campaign, promoting the UK’s visitor offer during the Olympic Games and beyond.  Plus there’s the chance to win £2012 worth of Birmingham prizes when people sign up to the Visit Birmingham monthly newsletter, including hotel stays at Malmaison and The Belfry, restaurant meals at Lasan and Asha’s, plus family passes to attractions including the Heritage Motor Centre, Drayton Manor and Go Ape amongst others.


Emma Gray, Director of Marketing Services for Visit Birmingham, said:

Birmingham and the wider region is home to world class visitor attractions that can’t be found anywhere else in the UK – popular destinations such as Cadbury World and the Black Country Living Museum are unique heritage attractions that contribute enormously to the city's visitor economy.

The region has something to suit all tastes and budgets, from free parks and museums to paid for attractions – plus our wide range of indoor facilities ensure a fantastic experience for visitors, whatever the weather!
 
Last year, the region’s attractions experienced an increase in visitor admissions despite challenging economic conditions. We are continually working with our partners to raise awareness of the region’s visitor offer – this summer, our partnership with London Midland gives people the perfect opportunity to take advantage of some unmissable discounts and discover the region first hand.

With the summer holidays already underway, families can get hands-on with the interactive exhibits at Thinktank Science Museum and its brand new outdoor Science Garden – the first of its kind in the UK. Kids can learn about the heritage of the region at Cadbury World, where visitors can discover how the world-famous chocolate brand is made, the National Trust’s Back to Backs, where the last court of surviving back to back housing still stands and the urban heritage park The Black Country Living Museum.


The National Sea Life Centre Birmingham, The Public in West Bromwich and the National Motorcycle Museum in Solihull also offer a great family day out while Birmingham Museum and Art Gallery is home to Pharaoh: King of Egypt, the UK's largest ever exhibition of ancient Egyptian artefacts on loan from the British Museum.


Throughout the summer and autumn Birmingham and the wider region will play host to a number of independent festivals unique to the heart of England – from music must-sees Moseley Folk Festival (31 Aug-2 Sept) and Supersonic Festival (19-21 Oct) to fashion festival Style Birmingham (29 Sept) and the Birmingham Book Festival (4-13 Oct).


Artsfest (7-9 Sept), the biggest free arts festival in the UK, makes a welcome return to the city centre while the Black International Film Festival (27 Oct) celebrates the best in the business. Further afield, Solihull hosts Solihull Dining Week (1-9 Oct), a World of Choice while the International Festival of Glass (24-27 Aug) and British Glass Biennale (24 Aug-15 Sept) get underway in the Black Country.

David Whitley, Head of Marketing for London Midland, said:

Getting here is so easy by train, it's little wonder so many leave the car at home. By teaming up with Visit Birmingham, we've made sure it's now even better value with some fantastic offers at many of the region's top attractions. There's never been a bigger incentive to experience all this great region has to offer.




In "RESOURCES"

Essentials

Maps & Guides

Maps & Guides for your visit.

Read More

Getting around

Getting around Birmingham couldn’t be easier...

Read More

What's on

Search for places, events & accommodation...

Read More

Festivals & events

Take a look at what’s on now and coming up here...

Read More

FROM TWITTER

RT @birminghamcg22: Birmingham at its sporting best - from hardened competitors through to charity runners, well done to all #BrumBid2022 #…

RT @brumhippodrome: That’s a WRAP! Thank you @TEDxBrum for bringing a beautiful & inspiring day to @brumhippodrome challenging our city’s…

Festivals & events

Sporting highlights

Culture

Art Galleries

Birmingham’s art collection is as wide as it is impressive. 

Read More

Stage & Screen

From touring West End shows to showcasing local talent.

Read More

Music

A huge arena tour or an intimate gig?  You’ll find it here.

Read More

Film

Multiplexes, the UK’s oldest working cinema or art house cool?

Read More

Birmingham Museum & Art Gallery

A vibrant museum in the heart of the city with over 40 galleries.

Read More

Dance

A diverse range of dance groups and venues.

Read More

See More, Feel More

Come, stay and soak up the culture in one of Europe's most vibrant cities.

Read More

Shopping

Shoppinginbirmingham.com

Plan the perfect shopping trip with full store, centre and brand directories.

Read More

Shopping centres

From the world-famous, 21st Century Bullring to the Victorian elegance of the Great Western Arcade.

Read More

Vibrant streets

Linking the centres are Birmingham’s bustling shopping streets, packed with major brands and boutique independents.

Read More

Markets

Don’t miss Birmingham’s amazing markets – whether it’s the 850-year old Bullring markets or the...

Read More

Jewellery Quarter

Home to more diamond rings, finishing touches and tokens of love than anywhere else in...

Read More

Getting Married in Birmingham

We have everything covered from the rings right up to the venue itself.

Read More