Birmingham is Easter Favourite for Short-Stay Visitors
Birmingham is the UK’s third favourite short-stay break this Easter, according to a new report.
The study, conducted by Travelodge, also showed that parents across the country will provide a £2 billion boost to the UK economy by splashing out on activities to keep their children entertained this Easter.
It surveyed 2,500 British parents and found that the average British family will fork out £478.25. This comes from a short Easter break (£321.53) and four day trips (combined total of £156.72).
The study showed that 47% of adults in Birmingham had their best holiday memory in the UK and, as a result, they want to relive some of their childhood memories with their children this Easter. Over half (58%) of locals surveyed feel it is important for them to teach their children that the UK is a great holiday destination so that they could gain a better understanding of its heritage and history.
A quarter of parents in Birmingham (22%) are planning to take their children to a museum and 21% of families will be visiting a working farm this Easter.
Emma Gray, Director of Marketing Services at Visit Birmingham, said:
Birmingham continues to grow in popularity for families – recent research shows that people viewing the city as a great place for a family day out is at a four-year high and up 13% from 2013.
With world-class leisure attractions, a fantastic retail scene, cutting edge culture and a host of hidden gems, the region has plenty to offer families this Easter.
Shakila Ahmed, Travelodge Spokeswoman, added:
Keeping the children entertained over the Easter school holidays is no easy task and this year parents are certainly investing in an Easter Staycation short break, as we have seen a double digit increase in sales.
Listed below are the top 10 Staycation destinations for UK family getaways this Easter:
1 |
Blackpool |
2 |
London |
3 |
Birmingham |
4 |
Cornwall |
5 |
Brighton |
6 |
Cardiff |
7 |
Devon |
8 |
Bath |
9 |
Edinburgh |
10 |
Lake District |
See our Easter page for all the eggciting events happening this Easter across the region!
Essentials
FROM TWITTER
RT @visit_bham: #WIN! 2 tickets for @TheRSC Romeo and Juliet, plus dinner for two at the RSC Rooftop Restaurant & overnight stay at @ArdenH…
RT @BhamCityCouncil: "See how the sun shines brightly in the city" Seems like a good day to share our #birmingham2022 handover ceremony per…
RT @birminghamcg22: It's a brilliant sunny day in #Brum come and join @TeamEngland Gold Coast medallists for the “Homecoming” celebration f…
RT @LDCBirmingham: Who's excited for summer? We are, but not just because of the sunshine and the ice cream, mostly because @LDCBirmingham…
Festivals & events
Sporting highlights
Culture
Birmingham Museum & Art Gallery
A vibrant museum in the heart of the city with over 40 galleries.
Read MoreSee More, Feel More
Come, stay and soak up the culture in one of Europe's most vibrant cities.
Read MoreShopping
Shoppinginbirmingham.com
Plan the perfect shopping trip with full store, centre and brand directories.
Read MoreShopping centres
From the world-famous, 21st Century Bullring to the Victorian elegance of the Great Western Arcade.
Read MoreVibrant streets
Linking the centres are Birmingham’s bustling shopping streets, packed with major brands and boutique independents.
Read MoreMarkets
Don’t miss Birmingham’s amazing markets – whether it’s the 850-year old Bullring markets or the...
Read MoreJewellery Quarter
Home to more diamond rings, finishing touches and tokens of love than anywhere else in...
Read MoreGetting Married in Birmingham
We have everything covered from the rings right up to the venue itself.
Read More